2021 – The Big Technology Winners & Losers
Just over a year ago, I sat down to write a technology review of 2020. We had just seen the single biggest transformation that had happened to global businesses in the last 20 years!
The digital acceleration forced upon businesses as COVID-19 hit and government lockdowns continued changed the way that businesses needed to operate. Those who had failed to invest in their IT systems very quickly came unstuck. Businesses looked at their IT teams and demanded their systems be brought up to date.
(If you missed it, you can still read last year’s article HERE)
Entering 2021, I knew it was going to be the year of the cloud, and it very much has proven to be. The global silicone shortages impacting chip production alone assured this. For many business the only choice has to been to go to public cloud and leave the traditional on-premise infrastructure behind. Because of this, and what has turned into a challenging year for different, but somewhat the same reasons as 2020, here is my list of the 2021 winners and losers…
Both Microsoft and Amazon have this year continued to gather businesses in their ever growing datacenters. This proves that business are finally coming around to the fact that some things can be done better if you let the industry giants do it. I have long believed the future was public cloud. 2020 proved this point with 2021 then accelerating this at a rate that was far beyond anything we thought possible. Business who were steadfast against the cloud removed barriers to get into Microsoft, Amazons and Google’s systems.
Public cloud will in my option continue to be one of the biggest drivers in 2022, with many businesses having an approach of either on-premise with hybrid cloud or full public cloud in 2022. The focus on compliance and data security by the big three continues to make private cloud a challenge to uptake for many businesses as they struggle to complete with the tools and level of protection that Amazon, Microsoft and Google can invest in. Just remember, when moving to Public Cloud that it is a shared responsibility model!!!
What a difference a year can make! 12 months ago Intel was a shell of its former glory and was looking like a Marvel hero at the end of Infinity War (*Spoolers the hero’s don’t do well in that movie).
With the desktop processor being stuck on an architecture which AMD and Apple had long since surpassed limited to core counts and feeling like it could be a tough 2021 for big blue. Well this all changed with the return of a titan in Pat Gelsinger, after his stint with VMware. Pat returned to put Intel back on the path that he had started them on some 8 years before and successfully accelerated the new chip design out the door.
Dubbed “Alder Lake” the new Intel desktop processor line-up moves away from the traditional design to mirror that of Apple with E and P Cores (Efficiency and Performance). The focus being that E cores can use less power and thus make your laptop battery run for longer. The P cores can be activated to drive the system forward when it needs to complete some heavy compute tasks. These processors were released under the 12-Generation banner and have received praise from across the technology landscape. Windows 11 has specifically taking advantage of the core design and then have shown an experience well above that of the AMD processor with their all power core design.
This has been a good year for Intel and with Pat back in charge, I think we are likely to see them continue to battle Team Red for years to come.
Microsoft Windows 11
Windows 10 will be the last operating system you ever need, said Microsoft in 2015.
Well, 6 years later we are all upgrading to Windows 11, a very well thought-out and great overhaul of the Windows operating system. We now have some of the best features of MacOS and Linux with the trusted platform of Windows 10 providing its core.
I am a massive advocate of Windows 11, even if the naming convention is getting a little stupid (but then they could have called it Windows 21 then we all would have been in a much worse place).
In my review of Windows 11 I warned that early upgrades for business can be risky and that Windows 11 offers some challenges. Well I am glad to say, 3 months on my daily driver still remains on Windows 11 and my home device has even been given the upgrade with no real issues to speak off.
I think Microsoft have placed Windows 11 in a great position to be the operating system for businesses and home users in 2022. Hopefully by the later part of 2022 most devices will have moved from Windows 10 and we will finally see the death of Windows 7 (well, a man can dream right?)
On the exact reverse of the rise of public cloud we continue to see the need for private data center hosting reduce.
Many businesses are asking the question; “what can you do better that AWS, GCP or Azure?”. In the past, this difference was a clear winning feature for private cloud, however as time moves on the realisation that what are ultimately smaller players in the hosting market aren’t able to compete with the uptime, security, financial protection and costs that public cloud offers.
While I still strongly believe there are use cases for private cloud, I think the salesman’s arguments of it being “safer” than the public cloud have all been proven to be subjective and businesses should ultimately choose the best solution for them.
Second year in a row for Apple in this category, and no it’s not Apple Hate!
Apple have been hit pretty hard this year by two factors: the chip shortages and then a lack of interest in the products in a year where many people upgraded midterm.
2020 has seen Apple’s shares drop quite heavily against the backdrop of a lack of device production and thus device sales. Hopefully for Apple this gives them a kick to invent something new or dramatically different in 2022. As the company that coined the phrase “Think Different” it’s about time they did exactly that.
The downturn of on premise infrastructure continued in 2021 with devices being hard to source due to the chip shortage. Add this to the move to the cloud and we can easily see the onsite infrastructure requirement drop down to a new low. However, we expect this to come back with a vengeance in 2022 as kit becomes available and business adjust to a hybrid approach.
Unfortunately for on premise infrastructure this is being held back considerably by the global supply issues and less so by peoples want for the technology.
There has been many more winners this year, with business firing on all cylinders in 2021. However, we have also seen that this year some of the losers have taken a much bigger hit than expected.
I think the major take away for 2022 is that the IT landscape was changed by 2020 in a major way. The needs and wants of business have adjusted and now, as IT professionals, we need to fit around the needs of 2022 and onwards and stop looking to legacy for the solutions.
Whatever 2022 brings I am excited to be at the forefront of matching our customers to the latest and greatest technical solutions.